Branching over 4 business verticals, Assetz Property Group is one of the top real estate property developers in Bangalore. The company’s portfolio ranges over a massive spectrum, containing commercial, residential, warehousing and fund management projects. 5 commercial projects spreading over 4 million square feet, and 2580 crores of asset value realised, 18+ residential projects over 20 million square feet and 10,000+ units in Bangalore, and a warehousing unit partnered with Logos Group which has an initial AUM of 25.5 billion — this is just the overview of the scale of Assetz Property Group’s performance over the years. Founded in 2006 and headquartered in Singapore, Assetz Property Group embodies ‘Better Design’ with meticulous research, in all of their projects. Creating a wealth-enhancing lifestyle.
With precise work and an inventive mindset, Assetz Property Group has established itself as one of the leading names in Bangalore. The group has built two world-class IT tech parks in Bangalore namely the Vrindavan Tech Village, now known as Embassy Tech Village, which is India’s first Platinum LEED certified IT SEZ, and Global Technology Park. Moreover, the group established the Assetz Fund Management which stands as a leading performance in real estate fund management, as it generates high alpha returns for its investors compared to the competition. Assetz Property Group stands as a preferred partner of private equity funds having completed more than 13 private equity investments and delivering nine exits to date. They have earned rightfully a reputation for breaking through the homogenous barriers through innovation and invention.
The group is supported by both international and domestic Private Equity (PE) Investors and Banks. This includes Jones Lang LaSalle, Pramerica, Maple Tree, The World Bank, AMplus, Blackwall, Kotak Mahindra Bank, State Bank of India, L&T Finance, Equis FundsGroup, J.P Morgan India Property Fund, Logos Group, etc. Maintaining good relations with its stakeholders is imperative as Assetz prides itself on its corporate governance policies and its execution of doing business the ‘right way’. The two principles are integrity and transparency in interactions with stakeholders. The group firmly believes in maintaining a layer of transparency in the dealings with stakeholders as well as having a unique supplier code for business conduct which confirms a long-term relationship. The company amplifies employee skills with training, improving customer service with product and process evaluation, regulating fair dealings with suppliers, and cultivating a safe and healthy environment for its employees. Assetz promotes ethical conduct that prevents any act of bribery or corruption within the company.
The Board of Directors sets a governance direction for the organization. Assetz believes that encouragement and accountability are what deliver motivation within the team to increase performance and effectiveness. Assetz has undertaken initiatives for the benefit of those individuals working on-site providing education for kids, electricity, shelter and drinking water. With CSR implemented and numerous projects completed, Assetz Property Group’s journey has expanded and multiplied at a rapid pace. After establishing in 2006 as a real estate services company, in 2023 Assetz has completed phase 2 of 6 projects and more. Ben Salmon, the Group CEO, played a crucial role across the major functions of the group, focusing on building strategic alliances. He co-founded Assetz alongside Rajpal Chaudhary, who has 26 + years of experience.
